AllEars® Team Blog

by Debra Martin Koma
Senior Editor

Just back from Wednesday’s Toy Story Midway Mania media preview at Disney’s Hollywood Studios and I have nothing but good news to report.

Although it was a very low-key affair, the outcome had to have been better than Disney was hoping for -- everyone I spoke to thoroughly enjoyed the ride, many riding it multiple times not just for research purposes, but because they genuinely had that much fun.

My day at Disney’s Hollywood Studios started around noon, when I checked in for the media preview. I was greeted by Justin Muchoney, Disney’s first Chief Magic Official, who, it turns out, is from my (original) neck of the woods. His hometown, Seven Fields, Pennsylvania, (and Justin, I think they had it as Seven Field on your nametag!) is about 20 miles north of MY hometown, Pittsburgh. Justin told me that this event is just the first of about eight that he would be present for – with some occurring at Disneyland, as well. “So far,” he said, “it’s been amazing. I’ve had some training and everyone’s been great – this truly is a Dream Job.”

And then Justin gave me a wonderful gift – a pass to ride the new Toy Story Midway Mania that I was to give out to a group of my choosing. Yes, I myself got to bestow a “dream” during this Year of a Million Dreams! What fun! (I eventually gave my dream pass to a mom, dad and son who were lunching at the Studio Catering Company. Son claimed he was a BIG Buzz Lightyear and Toy Story fan, so I thought it was only fitting. I didn’t get their names, so Family X, if you’re reading this, please drop me a note and let me know what you thought of the ride!

Around 1:30 p.m. in front of the Sorcerer’s Hat, an abbreviated version of the imported-from-Disneyland Block Party Bash kicked off the media preview event. Buzz Lightyear, Woody, Bo-Peep and Mr. Potato Head, among other Toy Story favorites and assorted gymnasts and dancers, encouraged young audience members to do the twist and macarena, ending with an explosion of bouncing balls.

Walt Disney World President Meg Crofton was on hand to welcome the media with remarks that reinforced what seems to be a recurring theme at Disney these days. Calling it an example of “classic Disney storytelling” Crofton quoted Mr. Potato Head, the greeter of the new attraction, saying, “It’s a ride that’s a game. It’s a game that’s a ride.”

Noting that the attraction had been “playtested” exhaustively, Crofton asserted, “It’s fun for the entire family. Toy Story Midway Mania joins an impressive lineup of new experiences here at Disney’s Hollywood Studios.”

She then invited the media to fall in line and head over to “play away” at the attraction located in a soundstage along the former Mickey Avenue, now dubbed Pixar Place.

***SOME SPOILERS AHEAD***

For those of you who haven’t read much about Toy Story Midway Mania, I’ll refer you to Mike Scopa’s blog about the attraction’s Passholder Preview HERE for photos of the exterior and queue. (We also have more photos HERE.) As for the ride itself? Well, at the risk of giving out too many spoilers, the ride is a 4-D experience – that means in addition to seeing a series of 3-D scenes (yes, you have to wear the dorky 3-D glasses), you’re also treated to other sensory effects, like a sudden blast of air or a spritz of water. The ride vehicles are designed to look like a carnival tram ride. Each car holds four riders who sit in couples, back-to-back. In front of you is a “spring-action shooter,” a mounted gun that moves freely and has a pull-string with a large ball at the end of it. A monitor on the vehicle shows you your score.

It’s a herky-jerky ride, as you whip around corners, pausing for a minute or so at each “game booth,” where your shooter spews out darts or rings or balls at a variety of targets. Before you know it, your time at each station is up, ending with a pressure-inducing “5-4-3-2-1!” countdown, and then you’re on to the next challenge. After facing five different games, your scores are tallied and the next thing you know you’re walking out the door heading back to the entrance to give it another go.

So… my opinion of the ride? I loved it. Rode it five times, and noticed new things each time – also noticed that my score improved each time, as well – I ended up with a high for the day of 115,000-plus points. (I think the first time through I scored about 70,000.) Before riding, I was a little concerned about how the ride would be for the less coordinated among us, but I needn’t have worried. The string is very easy to grip and pull, and the shooters are very maneuverable.

For those with other challenges, I noticed that there were several cars designed to accommodate wheelchairs or ECVs – guests can ride their chairs right into the attraction vehicle. I was happy to see that accessibility had been built right into the attraction from the beginning.

It’s something I had the chance to speak about with Imagineer Chrissie Allen, who served as senior show producer for Toy Story Midway Mania.

“Obviously, we wanted to make sure that everyone can ride this ride as comfortably as possible,” Allen explained. “We made sure that this ride could engage as many guests as possible. That’s something that we’re passionate about. And,” she added with a smile, “did you notice that the monitors onboard the vehicles have closed captioning?”

Allen noted that although this attraction integrates several different technologies in a new way, that was not the main goal in the design process. “Using all the new technologies isn’t the imperative,” she said. “In this ride, we use all these new tools, along with our usual 3-D and 4-D tricks, but we’ve incorporated them in a way to further the storytelling. At Disney, we love to tell stories in a seamless way – storytelling is the imperative.”

Rilous Carter, vice president of Disney’s Hollywood Studios, added that all the new interactive technology was key to the park’s new style.

“What we have started in Pixar Place is going to resonate with people for a long time,” he said. “The park has added Block Party Bash, the new Playhouse Disney, new High School Musical show – these things are all less than a year old. Now we have a new ‘toy’ for everyone – no pun intended,” he added with a smile.

He stopped short of calling the addition of these new attractions a “revitalization” of the nearly 20-year-old theme park. But Carter noted that with the new attraction based on American Idol coming in the fall, Disney’s Hollywood Studios was likely to be noticed more and more, “and we want to enjoy the glory for a little while.”

Part of that “glory” is supposed to come from the Block Party Bash, recently brought to Walt Disney World after a few years at Disney’s California Adventure. There was a special media viewing area near the Sorcerer’s Hat for this 3 p.m. street party, which I took advantage of, since I’d not seen it yet.

Block Party Bash is not so much a parade as it is a moving show that makes two 12-minute stops along its route. It’s a vast improvement over the Stars and Motor Cars Parade, in my opinion – I never cared for the car-themed cavalcade, and I really didn’t like its music. The Block Party Bash instead features a mish-mosh of contemporary dance tunes (from “Footloose” to “Shake Your Booty” to “The Twist” and “The Macarena”) with choreographed dancing and gymnastics, and plentiful characters from Disney-Pixar movies.

It was entertaining, and the little ones pulled from the crowd to participate really seemed to be enjoying themselves. But as I stood there in one spot in the direct sun for nearly a half-hour I had to wonder if I was the only one who was feeling fried to a crackly crunch? I think I would have felt the fun a bit more if I had been in the shade, or if the performances and been about half the time. Having seen this "bash" once, I don't feel the need to see it again anytime soon... unless it's a cool, cloudy day.

Never mind, there was still one more enjoyable part of the media day to come – a meet and greet with a new character. The new movie “Chronicles of Narnia: Prince Caspian,” opens in theaters on May 16, and so to promote that film, a new Prince Caspian character will begin meet-and-greets in the Studios on that day. We had a chance to meet the new prince in advance of his “official” start date, and what a lucky thing that was. The young actor portraying the handsome prince is both dashing and gallant, as he poses for photos, making small talk with an indefinable accent and in character. (See my photo with him, as he very regally holds my hand in our posed photo. He is quite debonair – I can imagine he’ll be extremely popular when he begins his official “meet-and-greet” duties!)

The Journey into Narnia attraction, located between One Man’s Dream and Toy Story Mania in the Studios, is slated to reopen soon with behind-the-scenes footage, sets and props from the new movie. When the attraction opens, the Prince Caspian meet-and-greet will be located near the beginning of the queue, against a backdrop of the "Dancing Lawn," the location where the Narnians first confront Prince Caspian in the film. As someone who avidly read the Narnia books as a child, I can't wait to see both the next installment in the film series, and this new walk-through attraction.

Finally, the very low-key but fun-filled media preview day concluded, and I made my way back home to my mundane existence in the wilds of northern Virginia.

But of course I'm already planning my next visit to the World... which will undoubtedly include a stop (or two) at the new Toy Story Midway Mania... and probably to Narnia, as well!

by Debra Martin Koma
AllEars® Senior Editor

At the outset, I have to say one thing: I am very excited to announce that I was the very first non-Disney cast member to set foot in the brand new American Idol Experience that is nearly set to debut in Disney's Hollywood Studios.

Yes, when Disney held its special Annual Passholder tour for the new attraction on Sunday, I was the very first person in the very first (10 a.m.) tour to set foot in the place. It was pretty exciting. For me, at least.

So, what did I learn on the tour? Well, lots of things. Most importantly, I guess, is that the new attraction is scheduled to open on February 14, 2009! Whatever the new attraction may be like, I'm always thrilled when something new opens.

What else can I tell you? Well, I'm sorry that I wasn't allowed to take photos on the tour, so I'll try to relate as much as I can remember.

Since they couldn't really let us see the actual show that guests will experience come next February, they walked us through both backstage and in front of the stage.

When you enter the backstage area, you'll first encounter the auditioning booths... two as soon as you enter, another two further down the corridor. The whole area is very sleek and contemporary, done in royal blue carpeting, light wood, glass block and chrome. Though it wasn't there yet, the area will also eventually have a plasma screen TV, which will show an introductory video featuring American Idol's host, Ryan Seacrest.

But wait... Maybe I should back up a bit. For those of you who want to try out to be a performer at the American Idol Experience, you'll be able to pre-register online on Disney's site, before you come down to Walt Disney World, or you can just simply turn up to audition on the spot. (You'll have to be at least 14, though.) Those who audition will sing, a cappella, for a casting director in one of the four soundproof rooms. They'll be allowed to bring one guest with them throughout the whole process.

If selected during the audition process, the contestant will next spend some time in the producer's lounge, where they will be given an iPod holding 113 songs. They'll have up to 20 minutes to listen to the tunes on the iPod to decide which one they would like to sing at the next step in the process -- in front of the producer.

The producer's room is slightly large than the basic auditioning booth. There the contestant will sing with accompaniment and will learn whether they are passing on to the next phase -- to perform in front of an audience. There will be three to five contestants selected for each show.

Once the contestants are selected they will be given a special "vote for me!" lanyard to wear as they walk around the park for the remainder of the day, until they are tapped to perform. Contestants will receive a phone call about an hour before they are due to perform for the American Idol Experience -- that gives them time to talk with the stage coach, vocal coach, and hair and makeup people.
As the tour guide told us, everyone will truly be set up for success.

On the audience side, though, no special skills are necessary. As you're waiting in the outdoor queue, a crew will be filming you -- excerpts will then be intercut into a video that will somehow be used during the show. (Justin Guarini, runner-up from the first season of American Idol, will be featured in this video.)

When you enter 1000-seat theater you'll find quite a sight. More sleek furnishings, blue carpeting and upholstery, but more than that -- the set is identical to the REAL American Idol show. Understandable, really, when you discover that it was designed by the same person who designed the set for the television show, Andy Walmsley.

This "smart theater", as the tour guides called it, is equipped with some impressive technology. For example, the LED lights that it uses save enough energy to power 60 houses each day. In addition, during the performances, the contestants will wear a transmitter that will enable the lighting to follow them automatically -- no worrying about stepping out of the spotlight.

After the contestants perform, they will be evaluated by three judges, who will be patterned after the familiar format used on the American Idol television show. One judge will be the hip, cool judge, one will be nurturing, and one will be the "tell it like it is" judge -- you know, like Simon Cowell. However, as our tour guide reminded us, it IS Disney World, so this judge won't be quite so nasty. And, just like on the television show, while the judges have their say, it is the audience's vote that counts. Members of the audience cast their vote using the keypads embedded in their armrests.

There will be seven preliminary shows per day, each running about 20-25 minutes. The eighth and last show of the day will be the grand finale, which will last about 45 minutes. During the finale, the seven winners from the day's earlier shows will perform, vying for the big prize -- a Dream Ticket that gives them the chance to go before a producer of the actual American Idol show. As one of our tour guides described it, it's like a FASTPASS to AI -- it doesn't guarantee you'll be on the show, but it gets you past the auditioning process and directly to a producer.

Other participants who don't win the Dream Ticket will receive special commemorative souvenirs, too, but it sounds like the experience alone will be a fantastic memory to take home.

Our tour guides concluded by telling us that a Passholder Preview is coming soon -- no date given, though. If you're interested in going, be sure you're registered on Disney's passholder site, as the announcement will be coming by email.

Overall, I'm anxious to see this new show -- I'm probably one of about 10 people in the World who has never watched American Idol on television, but still, I think seeing the new live "Experience" will be interesting -- but only from the audience! There is no way I would ever audition for something like that myself!

by Debra Martin Koma
Senior Editor
AllEars®

ESPN The Weekend Schedule!
Saturday Part 1
Saturday Part 2
Sunday Part 1
Sunday Part 2

Some of you may know that I visited Walt Disney World during ESPN The Weekend for the first time last year, and that my son came away a winner after participating in the Dream Job Experience (read his blog a see video about the event HERE).

Well, he's twisted my arm, so I'm taking him down for the event again this year -- we'll be heading to WDW later this week!

While I was in the World LAST week, though, I had the chance to speak about ESPN The Weekend to Jason Dobbins of Disney's product marketing. For those of you who also might be going to the see the star athletes and ESPN personalities, here's what he had to tell me about this year's event.

The format for the event will be the same as last year's -- as Dobbins noted, it was so successful last year, they didn't see any reason to change anything this year. So you'll still see the motorcades with the athletes throughout the day, and they'll still have conversations under
the Sorcerer Mickey Hat.

There will also be live broadcasts of popular ESPN shows like "NFL Live" and "1st and 10," live ESPN Radio broadcasts, and interactive game shows like the returning Dream Job Experience and Stump the Schwab for fans to take part in.

In the former show, members are selected from the crowd and have a chance to act as broadcasters of a major sporting event. The
audience votes who does the best job, while the participant gets feedback from some celebrity athlete judges. (That's the one my son the ham participated in.) In the latter, select members of the audience team up with an athlete to answer trivia questions, hoping to outscore ESPN personality Howie Schwab.

Dobbins added that they have been trying to add on another new interactive experience with one of the athletes scheduled to appear, but details weren't quite ironed out when we spoke... so keep your eyes peeled for something new on the schedule!

Shows like these and other activities will again be spread out all over the park, some taking place in the Theatre of the Stars (working around showings of Beauty and the Beast), others possibly in the Sounds Dangerous theater. One of last year's venues, the ABC Theater, is now home to the new American Idol Experience attraction, so instead some shows will be held in what's now called the Premiere Theater, back in the Streets of America area of the park. That theater, former home of the Hunchback of Notre Dame show, is now fully enclosed and air-conditioned.

The theme park will also host the ESPN SportsZone, located behind Rock'n' Roller Coaster and the Soundstages. You get a really cool perspective of the park from back there, plus there's lots going on -- basketball and baseball "clinics", autograph signing... you won't be bored, that's for sure.

Sort of a random note: attendees will be treated to the introduction of a new Powerade product -- apparently, Coca-Cola is giving ESPN The Weekend guests an exclusive first taste.

A tentative list of attendees for the weekend's festivities can be found HERE, but remember -- it'll be changing up until the last minute, as details are being finalized. (But Steeler Lamarr Woodley had better show up, or I'll have one disappointed Pittsburgh fan on my hands!)

If you're heading south for the event, have fun! And if you spot me in the park (I'm sure I won't get out of Disney's Hollywood Studios all weekend!) be sure to say hi!

Watch for a report on the weekend when we get back.

by
Debra Martin Koma
Senior Editor
AllEars®

I recently had the chance to chat with Kristi Koester, a manager of WDW Product Marketing, and we talked about what's going on with the Downtown Disney area. While there was a lot she couldn't talk about, because it's still in the planning stages, there were a few things she COULD reveal. Plus we had the chance to talk more at length about some plans that have already been announced.

"When the night clubs closed on Pleasure Island (on September 28), we announced a complete transformation, not only of Pleasure Island, but of the whole Downtown Disney area," Koester says. "Over the past few months we have been working with Imagineers and many others to finalize this vision we have of making the area Disney's dining, shopping and entertainment metropolis."

Some of the changes to the area we're already seeing, she notes, pointing to the fall 2008 opening of T-Rex and the recent opening of the Design-A-Tee shop at the Marketplace. On the horizon is TrenD (pronounced trend-dee), an upscale, hip Disney fashion boutique, located on the site of the former Summer Sands in the marketplace, due to open in late March. And soon after that there will be a new, as-yet-unnamed restaurant with a Central and South American theme.

E-Brands Restaurants, based in Orlando, is the name behind the new restaurant, and the company already operates a number of high-concept eateries around the country, including Timpano Chophouse and Martini Bar, AquaKnox ( seafood), and David Burke (Modern American cuisine in Las Vegas). Nonetheless, Koester claims that this particular restaurant's concept is new to E-Brands, and will add to the mix of the Downtown Disney area, which she says is evolving from "night clubs" to "night life."

The new restaurant, which is slated to open later this year with a wine bar and a tequila bar, will also feature an impressive view of the waterfront.

"That's been one of the issues at Downtown Disney," she notes, "the real estate issue. You have this prime location sitting on the water and it was blockaded by all these buildings. The area needs to be contemporized and the waterfront opened up -- we're looking at ways to maximize this asset."

Another way Downtown Disney will "maximize this asset" is with Characters in Flight, the first Downtown Disney attraction, scheduled to open in April. This tethered balloon ride, situated in the water between Pleasure Island and West Side, is operated by the same company that runs a similar ride at Disneyland Paris. It will allow 30 participants at a time to go 300 feet off the ground and will last six minutes. The cost for the experience has not yet been set, but Koester notes that it will be quite an exhilarating ride.

"The ride will operate day and night," she explains, adding that the balloon will be illuminated in the evenings. "It's off-white, silhouetted with Disney characters, and will be quite a unique site hovering over the water at Downtown Disney."

When asked if this type of activity along with the closing of the night clubs, signals a shift to making Downtown Disney and specifically Pleasure Island more family-oriented, Koester shakes her head.

"No, I don't think that's it. I think the area will have a family focus, but will also be accommodating to others, not catering to one group more than another." She adds, "We're looking at rounding out what we have already and bringing in the best brands from all over. Not necessarily chains, but more unique experiences, like Raglan Road. We're looking at an array of dining possibilities, places with show kitchens, open lounges, that will appeal to everyone, not just families."

So what about bringing some of the old night clubs back, then? Specifically the beloved Adventurers Club, which was a uniquely Disney experience.

"I can tell you for certain that the Adventurers Club as it was will not be coming back to Pleasure Island," Koester states. "I'm afraid it will be a line in Disney history."

As for the rest of the changes the area will be seeing, Koester says they are coming, but as Imagineers are looking at transportation and a whole host of other related issues, it's been a challenge to develop and lock onto a finalized plan. But, she adds, there will be a succession of smaller announcements over the next 18 months to two years, as Disney reaches agreements with other partners who will open locations in the Downtown Disney area.

"As you can imagine, tough economic times like these tend to slow things down," she notes. "But you can expect an announcement at least of the overall vision for Downtown Disney early this summer."

As you may have already read, on Tuesday, The Walt Disney Company launched D23, billed as "the first official community for Disney fans in the company's 85-year history." According to the official press release, D23 will provide fans with the opportunity to "go backstage and behind closed doors to get the inside scoop from every part of Disney, while experiencing the nostalgia, adventure and fantasy of Disney as never before."

To formally announce the program, Disney hosted a press conference via telephone, with Steven Clark, head of D23 and executive editor of its quarterly magazine "Disney twenty-three," Marty Sklar, Executive Vice President and Walt Disney Imagineering Ambassador, and Dave Smith, Disney's Chief Archivist.

According to Clark, this new program (named for 1923, the year Walt Disney began what eventually became Disney Studios) is unique in that it has "unprecedented support" from the entire Disney Company, from the very highest levels (that would be CEO Bob Iger), and across all business units.

"In the past we have had great traditions of reaching out to fans -- Disney Vacation Club members, annual passholders, even pin-traders," he noted. "But we have not had a singular fan offering, something for all Disney fans."

Rather than catering to these "sub-communities," as Clark put it, D23 will be open to all Disney fans -- at least, those willing to pay $74.99 per year for membership.

And what do you get for that annual fee? "Unprecedented access to Disney, behind the scenes," Clark said. "We really think D23 is the ultimate insider Disney experience. We're going behind closed doors, pulling back the curtains... We realize especially in this economic climate that this is not 'one size fits all.' The D23 site will provide a rich web experience at no cost. The Expo will cost $37 for one day, which we think is affordable for a full day of an outstanding Disney experience. And for those who want the full-year experience, we think there is a great deal of value for $74.99."

The key features of D23:

-- a new high-quality quarterly publication, Disney twenty-three, that features exclusive articles and photography, and behind-the-scenes looks at all aspects of Disney. Better yet, the publication is free of advertising, making it "63 pages of uninterrupted Disney," as Clark called it, and a true collectible in its own right.

--an all-new web site at Disney.com/D23, with frequently updated Disney news, features like "Ask Dave" (Smith, the Disney Archivist), blogs from the production teams, event info and more. The site will be open to the general public, but only D23 members will receive regular email updates on special event and merchandise opportunities exclusive to them.

-- a "Surprise Collectible Gift" and the opportunity to purchase exclusive member merchandise. Each member who joins D23 will receive an exclusive collectible gift from the new Walt Disney Archives Collection. ("And it's NOT a pin," Clark laughed.)This merchandise line was created specifically with D23 members in mind, and each piece is authorized by the Walt Disney Archives. D23 members will have exclusive or early access to a wide assortment of Walt Disney Archives Collection pieces. "We're hoping to offer products that are inspired by or are faithful reproductions of assets we have in the collection of the archives," Clark explained. "For example, we'd really like to produce something like the snow globe from Mary Poppins, but we're really just getting started." But, as Sklar pointed out, the program is not just about finding ways to sell fans more merchandise. "This is about the community of fans -- this is about YOUR Disney," he added.

D23 also will host special events for its members throughout the year, such as advance screenings of Disney films, or smaller member events in the various theme parks -- but the details for these have not been finalized and Clark was reluctant to say too much for fear of "spilling the beans." The organization's signature event, though, will be the D23 Expo, which will be held in Anaheim this September 10-13 (and probably for the next four years, as well). The Expo will be open to all, but D23 members will have the opportunity for early entry to the event, as well as specially discounted tickets both to the Expo and to Disneyland. More details about the Expo, which will feature lots of celebrities, keynote speakers, special activities like a fashion show and screenings, and perhaps even a wedding, will be announced soon when its dedicated site, d23expo.com, officially launches.

Among the other highlights of the conference call, it was interesting to hear Clark's assertion that the creation of D23 does not mean Disney is trying to compete with other unofficial Disney sites or the "blogosphere."

"There is a vast world of stories and perspectives out there, and there is a voracious appetite for consuming Disney trivia, and more," he said, admitting that as a fan he reads many other Disney-related sites. "We believe there is room for everyone," he noted, adding, "We are all celebrating the larger Disney experience." He added that they would love to have other organizations have a presence at the D23 Expo, and did not rule out fan sites having their own tables at the event.

He also did not rule out the possibility of fans contributing content to the D23 site at some point, but admitted that it was not something that had been considered. "It's an interesting idea," he said. "I'll have to run that idea by some others."

Also on hand for the conference call was Chief Disney Archivist Dave Smith, who gave a brief chronology of Disney's relationship with its fans over the years, from the Mickey Mouse Club up through the present day NFFC. Smith, along with others from the Disney Archives, has been involved in the development of the D23 program. He claimed that he, too, as a Disney fan, was eager to see the new organization launch. "In my four decades with the company," Smith noted, "I've witnessed how much the fans stand by Disney. It will be exciting to see how D23 develops in the years to come."

Author's Note: The television program "The View" is visiting
Disney's studios out in Calfornia this week. Clark noted that viewers might want to watch the program Wednesday, March 11, to see actress/host Whoopi Goldberg sing a stirring rendition of the Country Bears Jamboree's "Blood on the Saddle" along with a Disney archivist as she tours the archive facilities.

by Debra Martin Koma
AllEars Senior Editor

Well, it looks like all of my D23 materials (for the new Disney fan club that was announced just a few week ago HERE) have finally arrived.

I wanted to share with you a little bit about them.

I first received the membership card with a welcome letter.

It's a nice, sturdy credit card-sized card with a happy Mickey face on it. It even has my name and join date printed on the reverse side.
Nice.

A few days later, I received my copy of the new magazine and a colorful membership certificate.

You may have already read about the new quarterly publication, Disney twenty-three HERE. Now that I have seen the magazine for myself, I can tell you it really is a collector's item for any Disney fan. Really
high-quality production values, gorgeous photos -- worth the individual retail price of $16.95, in my opinion.

They also tucked in a little D23 decal -- I nearly missed it and threw
it out with the packaging. I'm not sure where I'm going to put it, but
still...

Finally, yesterday my "exclusive D23 gift" arrived in a big cardboard
tube. What was it? A lovely lithograph of Mickey Mouse painting a smile on a globe. The lithograph is a reproduction of a piece that was created in honor of Mickey's 80th anniversary last year by artist Paul Felix, who is an art director at Walt Disney Animation Studios. The original portrait, done in oils, is entitled "Putting a Smile on the World," and is 24x36 inches on canvas.

This lithograph, which comes with a certificate of authenticity verifying that it is the "exclusive 2009 Charter Year collectible gift" for D23 members, measures 20x30 inches. The certificate states that it is printed on archival 65# cougar natural cover stock, with fade-resistant, oil-based process inks.

It really is a lovely print, definitely worth framing and displaying.

So... the yearly membership fee for D23 is about $75. The magazine alone costs about $17/issue and it comes out four times a year. So for the magazine by itself I'd be paying about $68.

The lithograph is obviously worth more than $7, so I'd say that this year, at least, the D23 membership is worth it -- if you're an avid Disney fan.

All that remains to be seen is whether it continues to provide value for money in the coming years...