Entries from A Mom and The Magic tagged with 'Disney Publishing'

Disney's marketing campaign for Marvel super heroes focuses on inclusiveness

Disney Consumer Products and Interactive Media (DCPI) has announced a new campaign designed to appeal to all types of buyers: “Marvel Heroes Come in All Sizes.” Of course, from a business standpoint, this kind of marketing strategy is important...

Disney Publishing launches digital education apps for young children

When my children were younger they were big fans of Disney Publishing's storybook apps. These apps allow young readers to be immersed in popular Disney stories -- and practice reading -- because of the many interactive features. Now, it...

Disney's 'Brave' storybook, comic apps loaded with cool features

Two new apps from Disney Publishing have a lot of fun to offer kids who enjoyed seeing the new Disney-Pixar animated movie "Brave." They allow readers of all ages to relive the story and to become part of the...

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